As the world continues to respond to the evolving COVID-19 situation, many business owners and marketers are finding that their business marketing landscape has changed. While some of these changes will revert to the way things were pre-COVID, marketers should expect that many are here to stay. To rebuild their [...]
For many, the last week has been a whirlwind ride of shock and disbelief as Canada and many other countries have imposed restriction after restriction to stop the spread of Coronavirus. The end of times? Hardly. A really crappy time for many businesses? Absolutely. But crappy times aside, many business [...]
Many business owners wish they could be less involved in the day to day operations of their business. They dream of having more time to focus on growing their business, making their business more profitable or the holy grail of maybe having their business run smoothly without much [...]
For many businesses, referrals are gold: when one of your existing customers refers your company to someone they know, they’re not only giving them your name or contact details but a warm endorsement of your products or services. In a world where we’re constantly inundated with marketing, the edge you [...]
People believe that being an introvert means you just don’t like people and that you hate to network. This isn’t true, introverts like people and they really do enjoy networking! Being an introvert is less about how they engage with people in a group setting and more about how [...]
